Professional Development Workshop: How to Measure your Marketing Investments!

I am always pleased to share the work of Rhea and Drew Allen's company, Peppershock Media Productions, with my communications students.

As I wrote on Yahoo!:

The team produces valuable examples of the principles of persuasion and mass media that I try to get across in my courses. The best demonstration comes from their fresh marketing strategy and up-to-date production tools and techniques. This fosters a positive environment that is creative, supportive and allows for constructive feedback and professional growth for all involved. "The objectives of Peppershock are to generate a profit, grow at a manageable rate, and to be of good service to our clients and our community," Allen said. Creative teamwork is a concept that Allen takes very seriously. "We take pride in our service-oriented reputation, the role we play in the development of our employees and interns utilizing continuous improvement, progressive ideals and our community involvement," she said. I love the way that Allen and her team combine their knowledge and expertise in marketing strategy with creative production. For anyone interested in visual media, they are a great example of how to create messaging that gets results.

Click below to learn more about Peppershock's:

Professional Development Workshop: How to Measure your Marketing Investments!

Wednesday, May 22, 2013 at 11:00am

Speakers:
Rhea Allen, President | CEO, Peppershock Media
Trevor Gunstream, CPA | Partner, The Nichols Accounting Group P.C.

Come to find out how to identify, measure and justify your marketing, advertising and sales promotions, all in an effort to maximize outcomes and improve bottom line growth. Learn how to effectively measure the return on your marketing & business development investments. Get smart about the marketing tactics that create results for your company by utilizing a free tool. Attendees will be entered for a chance to win an iPad mini! Key take-a-ways: Comprehensive tactics Successful campaign examples An understanding of how to measure your ROMI Training on ROMI analysis tool.

Early bird registration by May 10th, $29. Late registration $39. 
To register online: http://www.peppershock.com/2013/03/marketing-workshop/ 

Located at the Peppershock office and studio.